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BUSINESS DASHBOARDS

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StraDGy Dashboards: Built for Strategy, Designed for Action

We don’t just track data — we turn it into a roadmap for smarter decisions.

Our dashboard solutions are custom-built inside client engagements and aligned with your go-to-market strategy, sales process, and revenue goals.

Whether you're part of a coaching program or need standalone reporting support, we’ve delivered 300+ dashboards that help teams:


  • Uncover bottlenecks across marketing, sales, and customer success
  • Track real-time KPIs across systems
  • Visualize the true health of your funnel, forecast, and retention metrics
     

Explore below to see how we bring clarity and confidence to your revenue operations.

Explore Our Dashboard Suite in Action

Take a visual tour through our most requested dashboard solutions — from marketing and lead generation to sales performance, SaaS metrics, churn, and cross-functional KPIs. Every dashboard is designed to give your team real-time insights, uncover bottlenecks, and drive smarter decisions across the business.

PREVIEW ALL SAMPLE DASHBOARDS

Business and Lead Generation

Evaluate the performance of your marketing and lead generation efforts. Integrated with CRM systems and other sales tools, the dashboard facilitates data-driven decision-making and allow for timely adjustments to sales strategies to optimize results.

Marketing Lead Funnel

Lead Generation: This dashboard measures the rate at which leads are being generated by your marketing efforts. It reflects the effectiveness of your strategies in attracting potential customers to your sales funnel. Key metrics include: Lead Velocity, conversion rates, ROI, CAC and total funnel.

Outbound Lead Funnel

The outbound lead funnel dashboard tracks key metrics essential for evaluating the effectiveness of outbound marketing efforts. It provides insights into lead generation, conversion rates, and the overall return on investment (ROI) of outbound campaigns. 

BDR-SDR Lead Funnel

The BDR (Business Development Representative) lead dashboard monitors key metrics crucial for assessing the performance of outbound initiatives, alongside predefined goals and quotas. It offers insights into lead generation rates, conversion metrics, and the achievement of set targets. 


Sales Dashboards

Measure sales, quotas and funnel by Region, Team and individual. Integrated with CRM systems and other sales tools.

Regional Sales Funnel

Visibility into sales performance across specific territories or regions, including metrics such as quota attainment and funnel progression. It enables sales managers to track sales representatives' progress towards meeting their assigned quotas and assess the health of the sales pipeline in each region. 

Individual Sales Funnel

The individual sales funnel dashboard offers detailed insights into the performance of each sales representative's pipeline, showcasing metrics such as quota attainment and funnel progression on a personal level. It enables sales professionals to track their progress towards meeting assigned targets and sales pipelines. 

Total Sales Funnel

 The organization-wide sales funnel dashboard provides a comprehensive view of the entire sales process, including goals and attainment metrics across different regions or territories. It allows stakeholders to monitor the progress of each region in meeting its sales targets and assess the overall health of the sales pipeline. 


Sales Heat Maps and Critical Path

Measure the critical path of all deals and where they are stalling at the Total Pipe level, team level and individual deal level

Sales Heat Map

Sales Heat Map

The sales heat map dashboard visualizes the sales pipeline dynamics using variables like critical path, best-case scenarios, pipeline progression, and forecasted outcomes to align with predefined targets and goals. It provides a dynamic overview of sales performance, enabling stakeholders to identify key areas of focus and potential bottlenecks in the sales process.  

Deal Heatmap

Deal Heat Map

The deals heat map dashboard utilizes variables such as critical path, best-case scenarios, pipeline progress, and forecasted outcomes to gauge the likelihood of individual deals meeting targets and goals. It offers a visual representation of deal progression and potential outcomes, aiding in the identification of high-value opportunities and potential risks 

Deal Pipeline Critical Path

Deal Pipe Critical Path

At the deal level, the dashboard employs variables like critical path analysis, best-case scenarios, pipeline progression, and forecasted outcomes to pinpoint potential blockers hindering deal closure. It provides granular insights into each deal's journey, facilitating the identification of obstacles and bottlenecks in the sales process 


SaaS Metrics and KPI Dashboards

Measure the key performance indicators on customer acquisition, retention and churn

SaaS Metrics Dashboard

SaaS KPI Dashboard

The SaaS metrics dashboard offers a comprehensive view of essential performance indicators, including Customer Lifetime Value (LTV) and Customer Acquisition Cost (CAC). It enables SaaS businesses to track the long-term profitability of acquiring and retaining customers while assessing the efficiency of their acquisition strategies 

Churn Metrics

 The Churn Metrics Dashboard aggregates data from various sources to provide a comprehensive overview of customer attrition trends. It categorizes churn by customer segment, geographic region, and reasons, allowing for targeted interventions. Additionally, the dashboard tracks key performance indicators (KPIs) to assess the effectiveness of retention strategies and drive informed decision-making. 

Track essential indicators such as Net Dollar Retention (NDR), Churn Rate, Sales Pipeline Velocity,

Cross Functional Metrics

The Integrated Business Performance Dashboard provides a snapshot to Marketing, Sales, Customer Success, and Finance KPI's with drill down capabilities. Track essential indicators such as Net Dollar Retention (NDR), Churn Rate, Sales Pipeline Velocity, alongside an array of other KPI's. Gain unparalleled insights into your company's holistic performance, empowering data-driven decisions.

PREVIEW ALL SAMPLE DASHBOARDS INSTANTLY!

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StraDGy 360 was created by a team of business and revenue operators who have helped hundreds of companies scale profitably. Everything we teach is based on real frameworks used in the field.  

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